2016 AMS 19th World Marketing Congress
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2016 AMS 19th World Marketing Congress

The 2016 AMS World Marketing Congress held at IESEG Management School's Paris Campus, July 20 - July 22, 2016.

7/19/2016 to 7/23/2016
When: 7/19/2016
Where: IESEG School of Management Paris
La Defense District
Contact: David Ortinau
(813) 974-6236

Online registration is closed.
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The 19th AMS World Marketing Congress (program booklet) will take place at IESEG School of Management’s Paris campus, situated within the Grande Arche of La Défense, in sight of the Arc de Triomphe.  La Défense is Paris’s business district and Europe’s largest business hub. It is located just 50 minutes from the Charles de Gaulle International Airport with easy access via the Air France Les Cars, the metro, and RER.  The congress will consist of presentations of formal double blind peer-reviewed papers, special sessions, panel discussions and plenary sessions. 

Draft Program Booklet

Some WMC Events have limited capacity.  If capacity is reached, admission will be based on the date of registration on a first-registered, first admitted basis.

Registration Form 

Guest Registration (Guest Tickets) ***only for guests of registered conference attendees; all tickets are nonrefundable***

If you would like to purchase individual guest tickets for any an event or if you would like to purchase a full guest pass, which includes admission to all of the guest events for one price.  The number of guest tickets for all events may be limited due to capacity limitations for some events.  One guest ticket per WMC registered Fellow is allowed (no more than one).  For more information or to register for guest tickets please click here. 


Extra Events (click on event for more info)

Parisian Covered Passages Tour - 7/21/2016

Cooking Class: Maison des Chefs - 7/21/2016

Giverny Tour - 7/23/2016

Connoisseur's Formal Wine Education Session - (Held During Wednesday Reception)

IESEG AMS WMC Site (see for more information on the Congress!!)

Information on taking the Paris by Train from CDG to Paris and RER or Metro to can be found here.  To take the Air France Coaches (le bus direct) from CDG to Paris (near La Defense), see this site.

Call for Papers

Important Links:  Access to system (click),

Hotel Information (book before April 1 to insure the special rates offered by the hotels)

Online Registration Link at top of this page.  Early registration discount applies until June 1.

PDF Fax/Scan Mail Registration Form

Important Information for Track Chairs

Track Chairs Instruction Slides

Author Instructions for Easychair Including how to consolidate accounts

Structured Abstract Example

2016 AMS WMC Proceedings



2016 PLS-SEM Pre-Conference Workshop

Paris, France: 19 July 2016, Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 3, Pre-Conference Workshop

Place: IESEG School of Management Paris, La Defense District, France

Date: 19 July 2016

Time: 10 AM to 5 PM

Presenters: Joe HairChristian M. Ringle, and Marko Sarstedt

Costs: $100 for AMS members; $350 for Non-AMS members

Click here for the flyer and more information!

Register here 




2016 AMS Job Market

Click here for information on the 2016 AMS Job Market

The 2016 AMS Job Market will be held in Paris on July 20, 2016 during AMS WMC XIX.

The 2016 AMS Job Market will take place at IESEG School of Management Paris Campus.

Please contact AMSJobMarket@gmail.com with questions or concerns about the 2016 AMS Job Market.





What are the registration fees?  Early registration is $460 for AMS Fellows and $260 for Students

Do I have to be an active Fellow (member) to register?  Yes.  Student members may register as well

What is the session venue?  All sessions will be held at IESEG's Paris campus

Is there an official Congress Hotel?  No.  However, a variety of hotels are providing special rates for delegates attending the AMS WMC.  Hotel Information can be found on the hotel page

How to get there?  La defense district is easily accessed from CDG airport via the Air France "Les Cars" and a short metro ride from the Charles de Gaulle Etoile area at l'arc de triomphe.  RER rail is also possible as are taxis.

Do I have to be on the program to attend? No.  However, participation on the program constitutes an official invitation to the Congress should it be needed for visa purposes

Contact Information
Academy of Marketing Science
c/o Louisiana Tech University
P.O. Box 3072
Ruston, LA 71272
Email: ams@latech.edu
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