Original AMSR (1997-2008)

Before AMSR was established in 2011, Journal of Consumer and Market Researchwas published until 1997, when the journal changed its name and focus. The Academy of Marketing Science Review was then born with a focus on theory and measure development articles as well as on short commentaries on issues of importance to the marketing discipline. In 2008 Academy of Marketing Science Review was abolished, with AMSR, published through Springer, coming into existence in 2011. Below you will find a repository of the Academy of Marketing Science Review articles published from 1997-2008.

 Original AMSR Archive

Mission
The Academy of Marketing Science Review is a peer-reviewed (double-blind) academic journal (ISSN 1526-1794) publishing high quality conceptual and measurement articles in the areas of marketing and consumer behavior. The journal has a worldwide audience. The journal's goal is to stimulate the development of marketing and consumer behavior theory worldwide by publishing interesting articles in a highly readable format.

Copyright and Reprint Permission
The Academy of Marketing Science holds the copyright for all articles appearing in the AMS Review. The Academy of Marketing Science allows unlimited copying of AMS Review articles for educational purposes (with appropriate acknowledgment). Any other use requires the written permission of the Academy of Marketing Science. To obtain permission to reprint AMS Review articles, please contact the Academy of Marketing Science's .

Citing of AMS Review Articles
Each discipline will have specific rules for citing material from electronic journals.   Listed below is some basic information for citing AMS Review articles in your own work.   For more information about citation formats for electronic journals see http://www.ipl.org/div/farq/netciteFARQ.html.  

Although the Academy of Marketing Science does not have an official format for electronic journals, to be consistent with current differences between the APA and AMS cites of hard copy journals, the following is a recommended format for AMA publications:

Author. Year, "Title." Journal Title [Type of medium] volume (issue): paging or indicator of length. Available: Supplier/Database name (Database identifier or number, if available)/Item or accession number [Access date].

For example, the cite for Morris Holbrook's 1997 AMS Review article would appear as follows.  Holbrook, Morris. 1997. "Three-Dimensional Stereographic Visual Displays in Marketing and Consumer Research." Academy of Marketing Science Review [Online], 1 (No. 1) Available: http://www.amsreview.org/articles/holbrook11-97.pdf [when you accessed article].

The APA style is as follows (note that AMS Review does not use paging or indicators of length and has no item or accession numbers):

Author. (Year). Title. Journal Title [Type of medium], volume(issue), paging or indicator of length. Available: Supplier/Database name (Database identifier or number, if available)/Item or accession number [Access date]. 

For example, the cite for Morris Holbrook's 1997 AMS Review article would appear as follows for an APA publication. Holbrook, Morris (1997). Three-Dimensional Stereographic Visual Displays in Marketing and Consumer Research. Academy of Marketing Science Review [Online], 1 (No. 1), Available: http://www.amsreview.org/articles/holbrook11-97.pdf [when you accessed the article].

Although the American Marketing Association does not have an official format for electronic journals, to be consistent with current differences between the APA and AMA cites of hard copy journals, the following is a recommended format for AMA publications:

Author. (Year), "Title," Journal Title [Type of medium], volume (issue), paging or indicator of length. Available: Supplier/Database name (Database identifier or number, if available)/Item or accession number [Access date].

For example, the cite for Morris Holbrook's 1997 AMS Review article would appear as follows.  Holbrook, Morris (1997), "Three-Dimensional Stereographic Visual Displays in Marketing and Consumer Research," Academy of Marketing Science Review [Online], 1 (No. 1), Available:  http://www.amsreview.org/articles/holbrook11-97.pdf [when you accessed article].

When citing specific quotes, you should indicate the location of the quote by providing the number of paragraph number.  While this is a cumbersome approach, it is necessary since not all machines display an article in the same format.  For example, an in text cite of a quote from Holbrook's article might take the form (Holbrook 1997, paragraph 4).  Newer articles published in the Academy of Marketing Science Review also appear as WORD documents.  You can cite these documents and include page numbers for any citations. 

Managing Editor

James Gentry - University of Nebraska

Regional Editors

Editor for Special Issues: John B. Ford, Old Dominion University

AFRICA: Lufumbi Mwaippo, University of Dar es Salaam

AUSTRALIA, NEW ZEALAND: James B. Wiley, Victoria University

EAST ASIA: Sunkyu Jun, Sunkyunkwan University

EUROPE: Pierre McDonagh, Dublin City University

LATIN AMERICA: Luis Dominguez, Florida Atlantic University and Jaqueline Pels, Universidad Torcuato Di Tella

SOUTH ASIA: Piyush Sinha, Indian Institute of Technology, Ahmedabad

SOUTHEAST ASIA: Mark Speece, University of Alaska Southeast

VIDEO EDITOR: Russell W. Belk, York University

INTERPRETIVE SECTION EDITOR: Ronald Paul Hill, Villanova Univerity

Editorial Review Board
    Editorial review board members from previous years

Gerald Albaum, University of New Mexico
Barry Babin, Louisiana Tech
A. Dwayne Ball, University of Nebraska, Lincoln
Arindam Banarjee, Indian Institute of Technology, Ahmedabad
Michael J. Barone, Iowa State University
Russell W. Belk, York University
James Boles, Georgia State University.
Tom J. Brown, Oklahoma State University
Margaret C. Campbell, University of Colorado
Les Carlson, Clemson University
Sunanta Chaisrakeo, Sripatum University
Jean - Charles Chebat, University of Montreal
Terry L. Childers, University of Kentucky
Irvine Clarke, James Madison University
Scott Colwell, Guelph University
Joseph A. Cote, Washington State University
Oscar W. DeShields, Jr., California State University, Northridge
John R. Dickinson, University of Windsor
Luis Dominguez, Florida Atlantic University
Karin M. Ekström, Göteborg University
Ellen R. Foxman, Bentley College
Joan L. Giese, University of Oregon
David I. Gilliland, Colorado State University
Jennifer Gregan - Paxton, University of Delaware
Marko Grunhagen, Eastern Illinois University
Sangman Han, Sunkyukwan University
Curtis P. Haugtvedt, Ohio State University
Ronald Paul Hill, Villanova University
Morris B. Holbrook, Columbia University
Michael Hui, Chinese University, Hong Kong
Michael R. Hyman, New Mexico State University
Yong Jin Hyun, Korean Advanced Institute of Science andTechnology
Gita Venkataramani Johar, Columbia University
Marilyn Y. Jones, Bond University
Sunkyu Jun, Sunkyunkwan University
Michael A. Kamins, University of Southern California
Susan Schultz Kleine, Bowling Green State University
Fredric Kropp, Monterrey Institute of International Studies
Russell N. Laczniak, Iowa State University
Val Larsen, James Madison University
John L. Lastovicka, Arizona State University, Tempe
Hansik Lee, Hongik University
Karen A. Machleit, University of Cincinnati
Pierre McDonagh, Dublin City University
Bulent Menguc, Brock University
Vincent Wayne Mitchell, Cass Business School, City University, London
John Mittelstaedt, Clemson University
Robert Mittelstaedt, Univeristy of Nebraska – Lincoln
Richard Mizerski, University of Western Australia
John Mowen, Oklahoma State University
Pam Morrison, University of New South Wales
Lufumbi Mwaippo, University of Dar es Salaam
Herman Oppewal, Monash University
Per Østergaard, SDU - Odense University
Jaqueline Pels, Universidad Torcuato Di Tella, Argentina
Nicolas Papadopoulos, Carleton University
Sanjay Putrevu, University of Albany
William Qualls, University of Illinois
Torsten Ringberg, University of Wisconsin, Milwaukee
Amit Saini, University of Nebraska

Saji K.B., Amrita Institute of Management
Pinya Silayoi, Kasetsant University
Piyush Sinha, Indian Institute of Technology, Ahmedabad
Ruth Ann Smith, Virginia Polytechnic Institute and State University
Ravipreet Sohi, Univeristy of Nebraska - Lincoln
Eric R. Spangenberg, Washington State University
Mark Speece, University of Alaska Southeast
Harish Sujan, Tulane University
Rajiv Vaidyanathan, University of Minnesota - Duluth
Judy A. Wagner, East Carolina University
James B. Wiley, Victoria University
Youjae Yi, Seoul National University
George Zinkhan, University of Georgia

Ad Hoc Reviewers
Ad hoc reviewers from previous years

Praveen Aggarwal, University of Minnesota-Duluth
Tony Allred, Weber State University
Melissa Burnett, Missouri State University
Scot Burton, University of Arkansas
Mark Case, Eastern Kentucky University
Kathleen Farrell, University of Nebraska
Aubrey Fowler, University of Nebraska
Olivia, Freeman, Dublin Institute of Technology
Judith Garretson Folse, Louisiana State University
Mahesh Gopinath, Old Dominion University
Earl D. Honeycutt, Elon University
Kiran Karande, Old Dominion University
Theresa Kirchner, Hampton University
Michael Krush, University of Nebraska
Michael S. LaTour, University of Nevada - Las Vegas
Clinton Lanier, Jr., University of Nebraska
Yuping Liu, Old Dominion University
Tarek Mady, American University of Dubai
Vincent P. Magnini, Virginia Tech University
Alma Mintu Wimsatt, Texas A&M - Commerce
Jakki Mohr, University of Montana
Risto Moisio, Cal State Long Beach
Sandra P. Mottner, Western Washington University
Doug Olsen, University of Alberta
Michael J. Polonsky, Victoria University
B Ramaseshan, Curtin University of Technology
Mary Ann Raymond, Clemson University
Jonathan Schroeder, University of Exeter
Jane Sojka, Ohio University
Roxanne Stell, Northern Arizona University
Leona Tam, Old Dominion University
C. Raymond Taylor, Villanova University
Shawn P. Thelen, Hofstra University
Micheal Tippins, University of Wisconsin-Oshkosh
Michael Tsiros, University of Miami
Rohit Varman, Indian Institute of Technology-Kanpur

 


Information current as of:

Updated  11/2007

Contact Information
Academy of Marketing Science
c/o Louisiana Tech University
P.O. Box 3072
Ruston, LA 71272
Email: ams@latech.edu