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Directors

Social Media Director
Angeline Close Scheinbaum

The Social Media Director manages the AMS social media pages (Facebook, Twitter, LinkedIn) to help communicate AMS events and information as well as digitally engage with members via social media and leveraging / activating conference events via social media platforms.  

Angeline Close Scheinbuam is Associate Professor and Associate Director of  Research for the Center for Sports Communication & Media at The University of Texas at Austin's Stan Richards School of Advertising & Public Relations.  Her expertise is in consumer psychology, integrated brand promotion, social media, and sponsorship / experiential marketing.  Professor Scheinbaum has published thirty publications in journals such as Journal of Advertising Research, Journal of Academy of Marketing Science, Journal of Business Research, Journal of Advertising, and European Journal of Marketing.  Professor Scheinbaum's books include: Advertising & Integrated Brands PromotionConsumer Behavior Knowledge for Effective Sports and Event Marketing, Online Consumer Behavior: Theory and Research in Social MediaAdvertising & E-Tail, and The Dark Side of Social Media: A Consumer Psychology Perspective.  She has served the Academy of Marketing Science as VP for Membership (N. America), VP for Development, and Director of Doctoral Student Initiatives, and served the American Marketing Association with leadership in the Doctoral Student SIG and Consumer Behavior SIG.

   









Privacy Director
Dana Harrison

The Director of Privacy serves the Academy by staying abreast of the current and changing technological climate with respect to ethics, law, and protecting our members privacy and data. 

Dr. Harrison is an Assistant Professor of Marketing at the College of Business and Technology, East Tennessee State University.  Her academic research focuses on the intersection between customer relationship management, sales management, data quality and governance, and social network analytics.  Dana's research has been published in journals such as the Journal of Business Research, Brazilian Journal of Marketing, and Journal of Marketing Channels.  She is the co-author of the Essentials of Marketing Research (5th) edition.  She currently serves as a Direct Selling Education Foundation Fellow.  In 2017, she was co-recipient of the Harold & Muriel Berkman Charitable Foundation Research Grant.  Dana continues to be an active member of the Academy of Marketing Science including conference presentations and as a co-developer and presenter for the Teaching Marketing Analytics Certificate Program in 2018.

Contact Information
Academy of Marketing Science
c/o Louisiana Tech University
P.O. Box 3072
Ruston, LA 71272
Email: ams@latech.edu