The submission process for the 15th AMS World Marketing Congress is now open. The Congress will be held next July 19 to July 23 in Reims, France - the home of Champagne. Please consider submitting a paper for presentation or a special session proposal. The Call for Papers includes over 30 tracks from which to choose. These include traditional marketing areas, but other tracks welcome participation in areas such as luxury marketing, open-air marketing, fashion-merchandising, sports marketing, and many others. The conference theme is: The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World - which is set to stimulate a wide range of discussion on important research topics of our time. Many special events are planned around the culture and history of the region including a Gala Dinner at Champagne Pommery. We look forward to seeing you there.
Great Conference in Lille
A special thanks to all of you who attended the 2010 Cultural Perspectives in Marketing Conference at the IESEG campus in Lille, France. Follow this link to view the program. Everbody seemed to enjoy learning from each other and sharing each other's company. We look forward to seeing you renew these friendships in Miami and in Reims next year.
Conference Proceedings
The 2010 CPM Proceedings and the 2009 WMC proceedings are available by clicking here.
AMS Announces New Theory Journal
The AMS Reviewpublishes thoughtful contributions that offer insights and perspectives extending knowledge and understanding of marketing-related phenomena. The Review is receptive to different philosophical perspectives and levels of analysis that range from micro to macro. Especially welcome are manuscripts that integrate research and theory from non-marketing disciplines such as management, sociology, economics, psychology, geography, anthropology, or other behavioral sciences. Submissions now being accepted: http://amsr.edmgr.com.
Members Only: You can follow this link to access JAMS. You must be logged in to the AMS web site using your AMS user name and password. As an added bonus, AMS members now have access to the Journal of Business Ethics, the Journal of Business and Psychology and Marketing Letters as well. Start your search here!
Members Only: You can follow this link to access JAMS. You must be logged in to the AMS web site using your AMS user name and password. As an added bonus, AMS members now have access to the Journal of Business Ethics, the Journal of Business and Psychology and Marketing Letters as well. Start your search here!
Become one of the over 1,500 active members of the Academy of Marketing Science. AMS is an international, scholarly, professional organization dedicated to promoting high standards and excellence in the creation and dissemination of marketing knowledge and the furtherance of marketing practice through a role of leadership within the discipline of marketing around the world.
Contact AMS
Academy of Marketing Science
College of Business
Louisiana Tech University
PO Box 3072
Ruston, LA 71272
