Philipp Brüggemann
Director of Social Media
Philipp Brüggemann is a Post-Doctoral Researcher at the Chair of Business Administration, with a focus on Marketing, at FernUniversität in Hagen, Germany. His academic background is rooted in business administration, complemented by extensive expertise in management, marketing, finance, and controlling. His research interests cover a wide range of topics, including consumer behavior, e-commerce, digital marketing, retailing, and research methodologies. He holds editorial positions as an Associate Editor for the Journal of Consumer Behavior (JCB) and Electronic Commerce Research (ECR), and serves on the Editorial Board of the Journal of Marketing Analytics (JMA). Furthermore, he regularly undertakes the role of Guest Editor for international journals and serves as a track chair at academic conferences. His contributions to academia have been recognized with several awards, including honors for his dissertation, research projects, and his selection as one of the Best Reviewers for JCB, and JMA. As an active member of the Marketing Scholars initiative, he also plays a key role in curating and sharing calls for conferences and journals within the marketing research community.
