AMS Global Marketer of the Year Award

The AMS Global Marketer of the Year Award celebrates individuals who have demonstrated exceptional achievements in the field of marketing, specifically in furthering the cause of marketing and global market development on an international scale. This prestigious award recognizes their outstanding contributions and their unwavering commitment to acting with integrity and upholding high ethical standards.


Eligibility Requirements

The AMS Global Marketer of the Year Award is open to both academics and practitioners, without a requirement for a terminal degree. To be eligible, candidates should have a proven track record of supporting and appreciating the role of marketing in advancing global market development. The primary criterion for selection is the candidate's significant contribution to global marketing. Academics can showcase their contributions through research, teaching and service, while practitioners can highlight accomplishments in the business or academic spheres. The award recipient will be honored either at the World Marketing Congress or during another designated AMS event as determined by the AMS Executive Council.


Selection Process

Appointment of Selection Committee: At the AMS Annual Conference, the chair of the Board of Governors will appoint a committee comprising three governors. This committee is responsible for identifying potential candidates and making the final selection for the AMS Global Marketer of the Year Award. The chair of the Board of Governors may also appoint the chair of the nominating and selection committee or instruct the committee to select its own chair.

Call for Nominations: A call for nominations will be issued by December 1 of each year, targeting the Board of Governors and Distinguished Fellows. The call will provide a comprehensive description of the award and its requirements. Additionally, the call for nominations will be published in AMS Quarterly. Nominators will be asked to submit a brief statement (fewer than 100 words) justifying the nominee's worthiness for the award. They will also be required to assess whether the nominee has consistently acted with integrity and upheld high ethical standards.

Committee Evaluation and Ranking: By December 15, the chair of the nominating and selection committee will convene the committee to evaluate the candidates and rank them accordingly. The rankings will be shared with the AMS President and the Board of Governors for review and approval. The president and the board may grant permission to proceed or request the committee to reconvene for further deliberation. The final approval of the recommended recipients lies with the AMS Executive Council. Note that if no qualified individual is identified, the AMS Global Marketer Award may not be awarded every year.

Winner Notification: Once the nominees have been approved, the chair of the nominating and selection committee will contact the highest-ranking nominee on the list. In the event that the highest-ranking nominee declines, subsequent nominees will be contacted in order of their ranking. The award recipient must be present at the AMS World Marketing Congress or Cultural Perspectives in Marketing Conference to receive the award.


Winner Recognition

Recipients of the AMS Global Marketer of the Year Award will be presented with a plaque, symbolizing their remarkable achievements.


Past Winners

2013  WMC (Melbourne, Australia): John Ziegler, DDB Australia/Arch Coal Inc.
2014  WMC (Lima, Peru): Jay Lindquist, Academy of Marketing Science 
2015  WMC (Bari, Italy): Ken Etro, Etro Fashions
2016  WMC (Paris, France): Olivier Dexemple, Coca Cola Europe
2017  WMC (Christchurch, New Zealand): Rod Drury, Xero
2019 WMC (Edinburgh, Scotland): Paul Miller,  Edin Mill Ltd.
2023 WMC (Canterbury, United Kingdom): M Rami Baitieh, Carrefour

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