Marko Sarstedt
Immediate Past President (2026-2028)
Marko Sarstedt is a professor of marketing at the Ludwig-Maximilians-University Munich (Germany). I have been actively involved in the AMS since 2009 when I first served as co-track chair at the Annual Conference. Since then, I have co-chaired the 50th Anniversary Annual Conference in 2021, co-chaired several tracks, organized special sessions, and acted as speaker in the doctoral consortium at the Annual Conference and the WMC. My research in the fields of consumer behavior and methodology has been published in journals such as AMS Review, Journal of the Academy of Marketing Science, Journal of Marketing Research, and Nature Human Behaviour and has been cited over 100,000 times according to Google Scholar. Further information: https://www.en.marketing.bwl.uni-muenchen.de/team/professoren/prof_-dr_-marko-sarstedt/index.html
